- Judul Buku: But The People in Legal Said:
A Guide To Current Legal Issue in Advertising - Penulis: Dean Keith Fueroghne
- Penerbit: New York: Richard D. Irwin, Inc., ©1989
- Bahasa: Inggris
- ISBN: 1-556-23091-5
Sinopsis Buku But The People in Legal Said:
A Guide To Current Legal Issue in Advertising
“But The People in Legal Said: A Guide to Current Legal Issues in Advertising” is a book that explores various legal challenges commonly faced in the world of advertising.
This book is designed to help professionals in advertising, marketing, and legal fields understand and address complex legal issues related to advertising.
The synopsis of this book includes several key points:
- Regulations and Rules: The book explains the various regulations and rules applicable in the advertising industry, both nationally and internationally. This includes consumer protection laws, intellectual property rights, as well as regulations on misleading and unethical advertising.
- Recent Legal Cases: It discusses recent legal cases relevant to advertising, providing insights into how courts have ruled on advertising-related issues and how these decisions can impact advertising practices.
- Legal Risks and Prevention: Readers will learn about the various legal risks that may arise from advertising campaigns and strategies for preventing or mitigating these risks.
- Compliance and Ethics: The book offers guidance on ensuring that advertisements adhere to ethical and legal standards, as well as how to handle ethical issues that may arise.
- Case Studies and Best Practices: With case studies and real-world examples, the book provides practical tips and solutions for common legal issues faced in advertising.
Overall, this book is a valuable resource for anyone looking to delve into the legal aspects of advertising and ensure that their advertising activities comply with applicable rules and ethical standards.
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