Buku The Long and Winding Road: From IT Investments to Business Performance

• Judul Buku: The Long and Winding Road: From IT Investments to Business Performance
• Penulis: Diana Hoogeveen
• Penerbit: Berliozstraat 18: A. Hoogeveen, [1997]
• Bahasa: Inggris
• ISBN: 909010817

Sinopsis Buku The Long and Winding Road: From IT Investments to Business Performance

In this book a comprehensive model is presented of the relationship between IT investments and organizational performance. The model offers a way to look at several success and failure factors that are valuable for practitioners to take into account when they have to decide about and manage IT investments.

Using case studies from the insurance industry and the mobile telecommunications industry, it is shown how the level of knowledge, the attitude towards the value of money, the attitude towards innovation, and the relationship between business man- agers and between business and IT managers influence the success of the IT investments.

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